Get Your Dog’s Attention Instantly. Without Bending Over.
The professional, force free training tool used by 3x Emmy winning trainer Brandon McMillan. Stop pulling, redirect aggression, and train any dog in any environment. No force, no fear.
- Instant focus. Even on the most distracted, reactive dogs.
- 29″ telescoping reach. Never bend over to lure a small dog again.
- Stops leash pulling. 100% force free, no aversive corrections.
- Spring loaded clamp. Holds soft treats, cheese, hot dogs.
- Folds into your pocket. Bring it on every walk.
Brandon McMillan. The Trainer Behind Lucky Dog.
Brandon has trained thousands of rescue dogs and worked with some of the biggest names in Hollywood across more than two decades behind the scenes and on screen.
How The Lure Stick Was Invented.
After two decades of training rescue dogs, working with Hollywood productions, and starring on Lucky Dog, Brandon kept running into the same problem on set and at home. Owners were breaking their backs bending over to reward small dogs. Reactive dogs lost focus the moment a treat dropped to the floor. Trainers were improvising with chopsticks, kitchen tongs, and barbecue skewers just to keep a dog’s eyes locked in.
So Brandon built the tool he wished he’d had on day one. A professional, force free lure with a spring loaded clamp, a telescoping 29 inch reach, and a fold down handle that disappears into your pocket. The same tool he uses on set every day. Now built for every dog owner who wants results without the wrestling.
A Smarter Way to Train Any Dog
Built on Brandon’s force free methodology. No shock collars, no prong collars, no fear. Just a tool that uses your dog’s natural drive to follow what they want most.
Captures Focus Instantly
The clamp holds high value treats right at your dog’s eye level, even mid distraction. Reactive dogs lock in within seconds.
Saves Your Back
29 inches of telescoping reach means no more bending over to train small dogs, puppies, or short legged breeds.
Force Free, Always
No corrections, no fear, no pain. Just positive redirection. The same approach that’s worked for thousands of rescue dogs on Lucky Dog.
Brandon Walks You Through It
Watch the Lure Stick work on a real, distracted dog. And learn why it’s the only training tool Brandon uses on every episode.
Loved by Dog Owners Worldwide
Verified reviews from dog owners who use the Lure Stick every day.
“He’ll follow the lure stick anywhere.”
This really helped me train my mini Schnauzer to walk on a leash. If anyone knows mini Schnauzers, they know they can be stubborn. He’s walking with ease now, and I don’t have to walk bent over to get the treat in front of his nose.
“Great product, nothing else like it.”
Brandon is an amazing dog trainer. Bought the product after watching his master class. Great for small dogs or puppies so you don’t break your back training them. Also good if you have a nippy dog who takes your fingers along with the treat.
“Just what I needed.”
I adopted a dog that is almost 9 and is both deaf and blind. I was at a loss until someone suggested this. Extends out for a gentle reach, sturdy, and the clip at the bottom is a great enticement for him to follow. A really great product.
“From pulling to walking right beside me.”
Used this one day and my 15 week old GSD went from pulling back on the walk to walking right beside me. I used beef liver treats as well. They can’t resist.
“Saves my back.”
Saves my back and gets my dog moving in the right direction. Simplistic design that’s easy to work with. Foldable to fit even in a pocket.
“Perfect for my job.”
I am a behaviorist at a shelter. I use this not only for offering treats to scared animals but also as an extended scratcher for cats. All of my coworkers asked me what it was.
3 Steps. Day One Results.
Load the Clamp
Snap a high value treat into the spring loaded clamp. Cheese, hot dog slices, or freeze dried liver work best.
Extend & Lure
Telescope out to your dog’s nose level. Their attention locks in instantly. Walk forward, they follow.
Reward & Repeat
Let them grab the treat. Reload. Repeat the sequence. Within minutes, your dog learns to stay focused on you.
Common Questions
Will this work on my dog?
The Lure Stick works on dogs of every size, age, and breed, from 5 pound puppies to 100 pound shepherds. As long as your dog is food motivated (most are), it works. Reviewers have used it on Chihuahuas, Schnauzers, German Shepherds, deaf and blind seniors, even cats and pigs.
What treats work best in the clamp?
Soft, oblong treats grip the clamp best. Top picks from Brandon: cheese cubes, hot dog slices, freeze dried liver, or any soft training treat with a flat side. Brittle, round treats may slip out. Go with something the clamp can squeeze.
How long does it take to see results?
Most dogs lock onto the lure within the first session. Owners report meaningful loose leash walking progress within a single walk. The Lure Stick is engineered for instant impact on day one. That’s the whole philosophy behind Brandon’s force free methodology.
Is it really 100% force free?
Yes. There are no shock collars, prong collars, or aversive corrections involved. The Lure Stick uses positive redirection. Your dog follows what they want most (the treat) instead of being punished for what you don’t want.
What’s the return policy?
30 day money back guarantee. If your dog doesn’t respond, send it back for a full refund. No questions asked.
How fast is shipping?
Orders ship within 1 to 2 business days from the US. Most customers receive theirs within 5 days. Shipping is calculated at checkout.
Train Smarter. Starting Today.
Join thousands of dog owners using Brandon’s professional training tool and get your dog’s full attention, every walk, every time.